Neural economics of retail beyond the sensory touchpoints
RETAIL NEURONOMICS
SOCIAL ECONOMICS BEHIND DATA DRIVEN RETAIL SENSORY EXPERIENCE
EVER WONDERED WHAT YOUR CUSTOMERS ARE THINKING?
---- WHAT IF THERE WAS A WAY YOU DIDN'T HAVE TO ----
THE RETAIL LANDSCAPE HAS CHANGED, AND WITH PEOPLE'S WAY TO INTERACT. WITH MORE COMPLEX TOOLS THAT GRANT IMMEDIATE ACCESS TO ABSOLUTELY EVERYTHING THE WORLD HAS TO OFFER, STANDARD ANALYSIS IS NO LONGER VIABLE, .
UNDERSTANDING THE COMPLEXITY OF THE HUMAN MIND
WILL SHAPE THE FUTURE OF RETAIL.
AS THE UNCONSCIOUS MENTAL REPRESENTATIONS OF THE HUMAN MIND ARE UNCOVERED, TRUE UNSPOKEN DESIRE MATERIALIZE INTO PREDICTABLE PATTERS THAT HELP DESIGN MULTI-SENSORY TOUCHPOINTS TO EMPOWER CUSTOMERS AND BUSINESSES TOGETHER.
DR. STEPHEN C. PATTON, CREATED THE RETAIL NEURONOMIC PLATFORM TO EVALUATE, DEFINE AND TRANSLATE BRAND RELEVANCE FROM A NEURO-SOCIO-EVOLUTIONARY PERSPECTIVE BY INTEGRATING A PROPRIETARY META-DATA DRIVEN EQUATION INTO CUSTOMER-CENTRIC ANALYSIS. (WOW, RIGHT?!)
AFTER 20+ YEARS OF MULTI-DISCIPLINARY ANALYSIS, THIS SCIENTIFIC MODEL IS REDIRECTING
RETAIL CONSULTING INTO A WHOLE NEW DIRECTION.
OUR DRIVE
GO BEYOND TANGIBLE TOUCHPOINTS TO DESIGN
THE SOCIAL COMPONENTIN RETAIL NEUROECONOMICS
The psychological and evolutionary social component of people has always driven the market.
From imagination to innovation, sensory experiences seduce human emotions beyond reason.
By implementing a proprietary socio-economic model, we are able to trace the future of expectation
providing detailed behavioral descriptions and defining mental representations
beyond traditional customer touch-points.
THE SCIENCE OF DECISION & EVOLUTIONARY ENGAGEMENT
The active discovery of true human emotion is an underlying element of the CustomerBase Coefficient Factor (CBCF).
Through detailed anthropological and psychological profiling, the natural essence of each individual comes to life expressed by readable & comparable information patterns:
NEURO
COGNITIVE
SENSORY
MOTOR
SOCIALLY POWERED AI MODELLING
The unique perspective of every human mind provides a roadmap to internal fulfillment through individual and collective experiences. Our socially native approach integrates the most advanced technological tools to understand human unconscious desires.
By systematically studying a dynamic amplified information data set, predictive behavioral patters can be designed to power sensory perception.
BRAND & RETAIL IDENTITY
NEURO-PROFILING
By applying the retail neuro-evolutionary psychological element of the Brand Image Model we offer in depth descriptions of time-specific geo-stampped behaviour that can design the optimal flow in the decision making path to improve customer satisfaction.
The correct translation of a brand's cultural semiotic component positively influences a customer's ability to define products that nurtures and project their own identity.
RESEARCH & CONSULTING
Our groundbreaking perspective offers industry specific research projects that merge science and data with psychology and emotion through technology to seamlessly coexist and connect mind and motion.
Our interactive knowledge platform provides a wider understanding of the human connection with its sensory environment transforming the way people connect on and offline.
THE RETAIL LANDSCAPE HAS CHANGED, HAVE YOU?
GET IN TOUCH
